Draper, Utah – July 26, 2022 – Convirza, a leading Conversation Analytics®, and Call Tracking
provider, announced that it has acquired Caller Insight. Caller Insight is a well-established Call
Tracking provider known for excellent service and marketing intelligence.
Convirza acquired Caller Insight for an undisclosed amount. Convirza’s sophisticated AI platform and
quality-focused software enable customers to gain valuable insights and optimize their marketing
spend. Our customers use conversation data & track phone calls to maximize the return on their
marketing spend. No other call tracking company provides richer data with actionable insights for
small-to-medium businesses. Convirza will continue expansion efforts as more companies utilize
Convirza’s elite Conversational Analytics® technology and call scoring platform.
James Walker, COO, “We are pleased to announce the acquisition of Caller Insights, a well-known
Call Tracking provider who specializes in working with medical practices. This acquisition will further
position us as the go-to for call recording, call scoring, and analytics for medical practices.”
Mo Asady, CTO, “It will be exciting to share all of Convirza’s features and functionality with the Caller
Insight customers!”
About Convirza
Convirza is a leader in Conversation Analytics® and Call Tracking solutions. With 21 years of
experience, the company has built robust marketing attribution and call management tools that
enable its clients to monetize calls and maximize advertising dollars. Convirza’s robust Conversation
Analytics® software uses AI-powered speech recognition to score leads, detect opportunities, and
automate follow-up actions to increase close rates.
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- Conversion rate optimization (CRO) is a top priority for 62% of companies, as reported by Econsultancy. Source: Econsultancy
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- LinkedIn drives 80% of B2B social media leads, as reported by Oktopost. Source: Oktopost
- Search engine optimization (SEO) leads have a 14.6% close rate, compared to only 1.7% for outbound leads, according to Search Engine Journal. Source: Search Engine Journal
- The average time spent on mobile devices per day is expected to surpass 4 hours in 2022. Source: InsiderIntelligence (eMarketer)
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- Mobile video consumption is skyrocketing, with Cisco predicting that mobile video will account for 79% of global mobile data traffic by 2022. Source: Cisco
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