It is not uncommon for a single Convirza webinar to drive hundreds of leads.
It is one of our most fruitful methods of creating valuable content and connecting with interested prospects.
*Note: This was not always the case, and you can read about our journey in this blog post:
While every one of these webinars offers valuable marketing information, we have found some to be much more popular than others. A recent example is a presentation that hashes out the reasons “Why Calls are Better Than Clicks.”
In fact, this webinar topic garnered enough attention to warrant three separate presentations with Search Engine Land, SEMrush and The American Marketing Association.
Many marketers only care about collecting web leads. They keep track of their form-fills and email lists but they forget about one of the most important lead sources.
At Convirza, we believe this is an outdated way of measuring success. Calls are better – and we have the data to back it up.
Check out the video presentation below to discover:
– What we learned from analyzing 116,000 phone calls in April 2015
– Which business need to pay the MOST attention to calls
– Why phone calls are 12x more likely to convert than web leads
– The reason why many marketers are scared of the phone
– Quick tactics you can use to instantly generate more phone calls