Most SEO (Search Engine Optimization) techniques are time-consuming and more like an art than a science. SEO experts regularly adapt and adjust their approaches as search engines, such as Google, Bing, and Yahoo, tweak their algorithms. Besides, results from SEO work usually take months and require a delayed gratification mindset. So when you can get local SEO juice in a few weeks, it’s valuable.
Last week we discussed old school SEO tactics and reviewed three areas where Google penalizes websites for poor SEO. Most SEO takes some time to achieve noticeable changes; however, you can try a couple of tactics to get faster results. During a recent webinar, Phil Frost of Main Street ROI, suggested two SEO tactics that increase your Google rankings in as little as 30 days.
The first strategy is Piggyback SEO.
Leverage high-authority websites by publishing your content on their site. This tactic uses the scope and influence of established sites to elevate your relevance. You essentially hitch a ride to higher search engine rankings on the back of high-authority websites.
You need to choose websites with strong domain dominance. For example, publish content on the top websites such as:
Another necessary part of this Local SEO Tactics strategy is to always include the keyword in the title of your published content.
The second and increasingly important tactic is to register, verify, and actively manage your Google My Business (GMB) listing and other prominent local business listings, such as Yelp, Bing, Citysearch, and YP.
The ubiquitous smartphone has changed the nature of online searches. Google’s 2016 findings highlight the growing influence of always-on and always-on-the-go connectivity.
Surprisingly, many small businesses still have not secured even one online local business listing. This is a huge mistake since “timely and useful mobile experiences don’t just lead to mobile purchases. They bring people to your front door, ” according to Think with Google.
Register your business today. It’s free and provides fantastic exposure. Secure your local SEO rankings by registering on Google My Business and Bing places for business. Don’t forget to register on Yelp, Citysearch, and YP as well.
Once your business is registered, improve your local ranking on Google by managing and optimizing your listing.
Follow these two local SEO tactics for high-ranking local SEO, and you’ll see results in a matter of weeks.
For a recording of the webinar with Main Street ROI and Convirza, visit our webinar page: convirza.com/webinars