How quickly should you be contacting new leads?
There have been entire marketing meetings dedicated to this argument, here at Convirza. We’ve even written a blog post about it, which you can read here.
We have also extensively discussed the optimal lead nurturing process and effective sales tactics (particularly when it comes to phone sales). In fact, our research on sales conversations have uncovered A TON of interesting and useful data. You can read about some of our findings in the following blog posts:
– Call Data: When Sales Agents ‘Restate Needs’ Conversion Rate is 83%
– Sales Training Data: Persistence Makes The Sale 12.6x More Likely
– Sales Training Data: Asking For the Business Makes a Sale 4.4x More Likely
– If Any 8 Of These 10 Things Happen On A Call, You’ll Convert 80% Of The Time
– Sales Training Research: 97% of Phone Agents Give Up Too Quickly
We love data and believe that it is vital for success with today’s sales and marketing efforts. The infographic below, from Kissmetrics, provides some interesting data and tips behind an effective sales process.
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Source: The Data Behind What Makes an Effective Sales Process – Infographic
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