If you are not taking advantage of missed opportunities then you are leaving a heaping pile of revenue on the table.
Data extracted from millions of phone calls with Conversation Analytics has revealed that an astounding 46% of sales inquiries were missed opportunities. These are high quality leads that failed to convert even though they should have.
Uncovering this data provides a considerable opportunity for marketers. A few applications for this information include:
Discovering the reasons behind the caller’s decision not to make a purchase, reservation, appointment, etc.
Opportunity for increasing revenue without spending more money on marketing.
Ability to engage in new selling, upselling and higher dollar value selling that is being left behind by other marketers.
Agencies that produce phone calls for their clients can use this data to notify them of missed opportunities, which are directly tied to revenue. This proves marketing value and subsequently encourages client retention.
Do you know how many Missed Opportunities your business is losing every month?
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